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There are many sites with free, ad sponsored or paid for advice on how to design a pretty site. Many of these sites either directly host or have a link to web template sites. These templates carry a cost ranging from 0 dollars going all the way into the hundreds of dollars. A custom made site can bring up the cost of a solution into the thousands of dollars.

Yet Google a company with assets running into the billions and a profit and loss sheet with no traces of red on it has a simple white background with one 8Kb picture and less than twenty clickable items. For the record, Google does provide a hi-tech version consisting of practically the items described above on top of a picture of the user’s choice.

Why is it that a company that owns the absolute majority of all searches that take place can’t come up with a nicer interface? Lack of technical expertise? Can’t afford a good designer? I don’t want to waste your time asking other silly questions. The answer is that Google have based their computing model on three words: simplicity, functionality and focus.

Custom Search

All of Google’s solutions have no cluttering or confusing interface that came out of some study by some experts costing God knows how many millions. Google solutions have no weird options most of which came out of the necessity to make a new version available to paying customers. And Google solutions make what they do seem so simple that many of us may be mistakenly led to believe that what Google does can be done by pre-school kids.

Can the same be said about your backup solution? You do have a backup solution? For your own sake I’ll assume that you do. Does your solution make you wonder how you will go about retrieving your data if your working version becomes corrupted? Does your solution make you feel that you must get certified in order to use the product?

The next time you are out looking for a backup product, make sure that it has three basic ingredients: simplicity, functionality and focus.

Last 3 posts by chribonn

• Choosing Backup Media - August 31st, 2010
• Prosperity backups - August 2nd, 2010
• When Green Is Bad - July 5th, 2010